United States Presidential elections of 1940 was revolutionary. It was fought at the backdrop of World War II. The United States was emerging from a great depression. The new president had to take some tough decision about World War, Economy, etc. At that time, an American Sociologist Paul Felix Lazarsfeld was doing a research on [...]

Yes, you read it right. History is not always a matter of past. It could be a matter of your future. It could be a decisive factor in taking your future decision and / or shaping your future. If we look at the recent Ayodhya epic, we understand that history never leaves us with our [...]

Today morning when I opened The Times of India, on the very first page I read these lines – Two days ago, in an online poll by TOI, 97% of respondents strongly believed the Commonwealth Games organizers had tarnished India’s image. Now, there’s proof that it wasn’t just an outpouring of sentiment. Global rating agency [...]

Democracy is considered as the best form of government and India is the largest democracy of the world. We [ Indians ] are a democratic nation from last 60 years. But, Why 42% of India still falls below the international poverty line? Why 34% of India is still uneducated? Why we have a national crime [...]

Influence is a power that can affect, persuade and cause changes to someone or something. But, to attain this power to get intended output isn’t easy, especially when it deals with people. In order to influence people, we need to discover what is already influencing them. What makes them tick? What do they care about? [...]

To create something new, to create something unique, requires passion. Passion, which can drive us to build remarkable things. Product Development is one of such passionate activities. It requires 100% of your effort, 100% of your zeal, and 100% of your passion. But sometimes when we are passionate we forget to realize the importance of [...]

Aggregation is not a new concept for marketing professionals, but, it’s usage in Social Media is certainly a new buzz for them. As we understand from my previous post [on Social Media Marketing], the need to address this emerging market is fiercely felt. Companies are aggressively placing their marketing budgets to this newly created sphere. [...]

In the midst of all the controversies surrounding IPL, there are many transcendent attainments for management students / professionals. There are many virtuoso with ennobling leadership skills. Let’s explore them, manifest them, and exhibit them. One of such marvelous magnetism was shown by Shane Warne. Leadership is the ability to get extraordinary achievement from ordinary [...]

In my last post, I talked about the power of information and how relevant information is still not a reality in web world. Taking that discussion forward, the next question is, if search engines are not providing relevant information, who does?  The answer is nobody does it at this point of time. But, there are [...]

Around 26% of World’s population uses Internet and this phenomenon has grown 380% over last ten years. Billions of data are floating all over web but this technology is still into its beginning.  We all are moving in a high-tech society and those who have information will emerge as a winner. The concept is, Information [...]